Ways of advertising

vocabulary revision


WARNING many lists are of dubious usefulness. Vocabulary should be learnt in context. What follows is just a quick revision list and is no substitute for careful dictionary work and your own notetaking.

Match the key words with their definitions:


1. plunge (something)
2. convey
3. marginally
4. readily
5. prevalence
6. fall prey to
7. indispensable
8. fade
9. ritual
10. legitimation
11. over the moon
12. to campaign
a. quickly
b. slightly
c. become a victim of
d. send down fast
e. you can't do without it
f. being dominant or common
g. disappear
h. to try to win public support
i. to be delighted
j. justification of authority
k. frequently repeated important action
l. communicate



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